Step 1: For the fictional company I chose, and and utilizing the letters randomly assigned to me, several dozen basic iterations were produced using various elements of layout and design, while maintaining a close adherence to established serif, sans-serif, and slab-serif fonts.
Step 2: Out of the dozens produced, four potentials were selected for refinement in Adobe Illustrator.
Step 3: Adobe Illustrator was used to overlay and position the letters - in the designated fonts - in accordance with those selected in Step 2.
Step 4: Using Adobe Illustrators, a single design was modified in color to best reflect the brand of the business concept. Both a general and a social media monogram were developed during this stage of the assignment.
Step 5: Using the chosen monogram, a series of relevant products were produced as mock-ups to demonstrate its viability in use.